Self
Startup
Discovery
Problem
Early seed startups aren't able to afford the branding and marketing tools needed to get off the ground. They resort to AI tools which produce static and flat assets, reducing attraction and trust in their products.
Solution
Create a space that acts as a one stop shop for early startups to aid in marketing, design and branding. All of this at a more affordable price. A startup for startups by startup lovers.
10
COLORS TESTED
AGAINST USERS
5
USER
INTERVIEWS
7
LOGOS
TESTED
3
COMPETITIVE
ANALYSIS
Finding #1
Niche but needed. Most people we talked to never thought about this idea, but agreed it would be helpful. One stated it would make the startup process less overwhelming. Not having to worry about multiple services to pay and still getting quality non AI generated work.
Finding #2
Unaware of all the design strategies and web strategies needed to launch. Talking to people most were unaware of SEO, branding, and the importance of typography. It's easy to overlook the smaller details but they make the biggest difference to a company's success.
Finding #3
Decreasing the learning curve. With a space that checks off everything you don't know, it makes the intimidating of starting a business less daunting. Opening up the possibility to even more startups. Users reported they would be more likely to try their own business with a more straightforward service like ours.
Through validation and data
Buzzbrand was born!
Ideation
Services
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Web Design
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SEO/SEM
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Marketing Strategy
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Branding & Asset Creation
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Social Media Templates
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Consultation
Audience
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Early Seed Startups
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Small Businesses
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Independent Designers
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Mid - Level Startups
Platforms
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Website
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Instagram
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Linkedin
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Facebook
Marketing Strategy & Plan
Word of Mouth
Using already established connections
Website
Launching site using SEO & Analytics to reach search results
Social Media
Strong media presence in Instagram, Linkedin, and Facebook
Email & Media Strategy
Create email campaigns and social media campaigns to stay consistent. Build trust in users and our brand.
Design
Logo Design
BuzzBrand helps businesses construct strong, cohesive brand identities that stand out. The stylized “BB” forming the shape of a bee reflects efficiency and innovation, mirroring the company’s methodical yet creative process in logo design, website creation, and video production. Bees pollinate and help ecosystems thrive, just as BuzzBrand nurtures startups, guiding them toward success with expert branding and strategic marketing. Now, as BuzzBrand expands into media marketing, it follows the bee’s instinct to explore new fields and spread influence, ensuring businesses gain visibility and flourish in the digital world.
Typography
We wanted our logo to reflect a sense of innovation, simplistic but also playfulness. The environment is intended to feel welcoming to new comers. We also wanted it to appear professional, but simple.
Colors
BuzzBrand’s color palette blends sophistication, creativity, and energy to reflect its branding expertise. The timeless black (#000000) conveys professionalism and strength, while warm gold (#DB9835) represents innovation and quality. Vibrant yellow (#FBB040) adds optimism and excitement, sparking attention and creativity, and soft cream (#F1F0E2) balances the palette with warmth and elegance, ensuring clarity and harmony. Together, these colors embody BuzzBrand’s dynamic, high-quality approach to design and branding solutions.
Social Media Templates
We created a variety of ready to use templates that kept our aesthetic and sold our brand to feel professional. We learned into the hexagon look to accompany the bee theme.
Website
We created a variety of ready to use templates that kept our aesthetic and sold our brand to feel professional. We learned into the hexagon look to accompany the bee theme.
